In October, our stylink team went to the city of cities: London! For five days, not only were we able to gather valuable insights at various trade fairs and events, but also to get to know more than 40 stylink community members with different levels of reach and their individual styles of content. We had a wonderful week with great …
Why micro-influencers are so valuable for companies
Micro–influencers – small but mighty? You don’t need influencers with tens of thousands of followers for successful influencer marketing. It is now known that micro–influencers are popular cooperation partners for brands and companies. We will now explain why this is the case and how to find the right micro–influencer for a brand or an online shop. What is a micro–influencer? …